Working closely with their team throughout the design process, we developed a collection that truly reflected their vision. A defining detail was the red maple leaf placed on the sleeve of every piece, a subtle nod to Canada and a unifying element across the range.

The collection was very well received, with the knitted sweaters emerging as a standout in sell-through. It marked the debut of Blue Mountain Supply Co., successfully introducing the concept to their customers. Next, we’ll take a new creative approach, developing a future collection inspired by the unique character of the mountain and village.